We told the story of egg technology in 10 languages.
For BG Makina, a manufacturer of egg grading, packing and coding systems, we created the bgmakina.com corporate website in 10 languages, the product catalogs, and ad campaigns reaching Saudi Arabia, Qatar, Iraq and Egypt.
Explaining a technical product to the world.
BG Makina’s machines grade, pack and code tens of thousands of eggs per hour. We turned that technical depth into a structure that producers in different countries can understand in their own language, in just a few clicks.
Published in 10 languages, including right-to-left ones, bgmakina.com brings product families and technical data together in one layout; the quote and contact flow works with the same clarity in every language.
At the factory: production and product shoots
Production line, machine and detail shots used on the website, in the catalog and in ads; the egg’s journey from conveyor to coding.
Middle East ad campaigns
Google and Meta campaigns running in Saudi Arabia, Qatar, Iraq and Egypt: ad visuals that highlight the product’s speed and precision, and Arabic video ads; plus local campaigns for the African market.
At the fair: Riyadh and the Middle East
Trade-fair booth design, Middle East Poultry Expo announcements, Turkish and Arabic fair Reels, and short videos featuring the brand’s robot mascot.
OvoSelect and Ovojet machine visualsTrade-fair videos and Reels
Turkish and Arabic Reels for the Saudi Arabia fair, AI-assisted mascot videos and fair announcements.
What did we create for this project?
- Corporate website in 10 languages (bgmakina.com)
- Corporate identity
- OvoSelect product catalog
- Factory and product shoots
- Trade-fair booth design
- Turkish and Arabic fair Reels
- AI-assisted mascot videos
- Middle East ad campaigns (Saudi Arabia, Qatar, Iraq, Egypt)
- Google & Meta ads management
- Video and FPV drone filming
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